BEST DRUGSTORE SHAMPOO FOR COLORED HAIR
EverPure Sulfate Free Moisture Shampoo
A GH Beauty Lab go-to, this bargain-price sulfate-free L’Oréal Paris formula is made to both preserve color and soften strands. In a consumer study, the majority of women confirmed who used the shampoo and matching conditioner found that it helped hair color stay “pure” after four weeks of use, Lab data evaluation found.
Color Assure Radiant Color Care Shampoo
This reasonably-priced protein-infused shampoo and its conditioner counterpart from Nexxus win the praises of color pros thanks to their ability to remove product buildup without stripping color. “It prevents fading on any color-treated hair and maintains hair health,” says New York City colorist Patrick Kyle.