Daily Sunless Tanning Serum
With a formulation like a skincare serum, Soleil Toujours was created specifically to self-tan the face. In GH Beauty Lab testing, it scored well for achieving the desired depth of tan color. The formula can also be mixed into any leave-on skincare product to achieve a subtler effect. “My skin seemed to have a glow and brightness to it,” a tester reported.
Brazilliance 2HR Express Deep Foaming Self-Tanner
For the most true-to-life faux glow in any season (even winter!), look no further than Tarte’s fast-acting, long-lasting foam, which scored high in GH Beauty Lab testing at absorbing quickly and giving skin an even tone testers liked.
The tint helps cover all areas and avoid missed spots, the Beauty Lab says, and an impressive 100% of testers reported that the color produced was natural-looking — the top score of all products. This pick also rated well at giving an even-toned effect without splotches and had the longest-lasting results.