With over 146,000 reviews on Amazon and a certified cult following on Reddit and TikTok, this mascara doesn’t disappoint. For under $5, it delivers clump-free volume and serious length.
Its tapered, bristled wand ranked high in Lab tests for lengthening, volumizing and curling lashes — a triple threat. The formula is thick enough to offer impact in one application, but thin enough to avoid clumps with additional coats.
This formula earned high scores for volumizing, velvety application and for its smudge-proof power. Its namesake volume is thanks to plumping polymers that make lashes look thick and bold.
Testers deemed it a “new favorite,” saying it made “skimpy lashes” look full and “lasted all day without flaking,” but warn that it can clump more easily than other products (a common gripe with volumizing formulas). The bristled wand has a slight hourglass shape to grab every lash and coat it in a high-pigment, quick-drying formula that can stand up to watery eyes and “doesn’t melt off.”
